This study aims to investigate the effect of internal communication on organizational citizenship behavior for hotel employees. The study is based on a quantitative approach where a questionnaire was designed to collect data. Data were collected from 15 five-star hotels in Sharm El-Sheikh. A total of 399 valid surveys were collected and analyzed. Data were analyzed by using Pearson correlation coefficient and regression analysis. The findings revealed that internal communication has a moderately positive effect on organizational citizenship behavior.
Hafez Gharib, R., Omar, A., & Selima, A. (2021). Effect of internal brand communication on organizational citizenship behavior of employees in hotels. مجلة کلية السياحة والفنادق - جامعة مدينة السادات, 5(2), 147-165. doi: 10.21608/mfth.2021.238057
MLA
Rania Hafez Gharib; Abdulmonaiem Omar; Adel Selima. "Effect of internal brand communication on organizational citizenship behavior of employees in hotels". مجلة کلية السياحة والفنادق - جامعة مدينة السادات, 5, 2, 2021, 147-165. doi: 10.21608/mfth.2021.238057
HARVARD
Hafez Gharib, R., Omar, A., Selima, A. (2021). 'Effect of internal brand communication on organizational citizenship behavior of employees in hotels', مجلة کلية السياحة والفنادق - جامعة مدينة السادات, 5(2), pp. 147-165. doi: 10.21608/mfth.2021.238057
VANCOUVER
Hafez Gharib, R., Omar, A., Selima, A. Effect of internal brand communication on organizational citizenship behavior of employees in hotels. مجلة کلية السياحة والفنادق - جامعة مدينة السادات, 2021; 5(2): 147-165. doi: 10.21608/mfth.2021.238057