The Local Food as a Motivating Factor for Food Tourism in the Egyptian Hotel Industry

Document Type : Original Article

Authors

Faculty of Tourism and Hotels, Mansoura University

Abstract

Food tourism is one of the global trends where many tourists travel to learn the culture of food and local cuisine. This study aims to investigate the importance of local food as a motivator factor for food tourism in the hotel industry. The researchers designed a survey questionnaire that was distributed to a group of tourists and another questionnaire that was distributed to employees in five-star hotels in Cairo Governorate to identify the attitudes and opinions towards the importance of local food as a motivator factor for food tourism. The results of the field research indicated that many tourists tend to have local food as a significant motivation for travel and a reason to repeat the visit and a unique opportunity to understand the local culture of the Egyptian destination, and that the quality and originality of the local food provided are one of the most essential criteria that increases their satisfaction with the destination, and there are tourism companies that request specific local food from hotels to particular groups of tourists.

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