HRM strategies in five-star hotels in Sharm El-Sheikh and its role on improving the quality of services

Document Type : Original Article

Authors

1 Hotel Management. Faculty of Tourism & Hotels, Suez Canal University; Taibah University, KSA

2 Hotel Management. Faculty of Tourism & Hotels, Beni Suef University; Taibah University, KSA

Abstract

This research aims to identify the extent to which five-star hotels in Sharm El-Sheikh have applied HRMS; and to investigate the role of these strategies on improving the quality of services. This research based هn the analytical descriptive method to achieve the objectives. A total of 450 questionnaires were distributed to employees in 25 five-star hotels and it customers. Three main data analytical techniques were employed: descriptive analysis, correlation, and multi regression by SPSS V25. The results showed that hotels that apply HRMS, and the most applied strategy is the quality of work-life strategy; HRMS has a positive effect on improving the quality of services. The research recommends hotels to apply the concept of HRMS because of their strong impact on improving the quality of services; emphasizing the interest in providing a healthy and safe work environment for all hotel employees, the importance of real participation between managers and employees in the decision-making process.

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