The relationship between perceived innovation support and its outputs in Egyptian five-star hotels: the mediation role of employee innovative work Behavior

Document Type : Original Article

Authors

Hotel Studies Department, Faculty of Tourism and Hotels, University of Sadat City

Abstract

This study seeks to explore the relationship between perceived innovation support (PIS) from employees’ perspectives and innovation outputs (IO) in five-star hotels in Greater Cairo in Egypt. Furthermore, this study also endeavors to identify the mediating role of employees’ innovative work behavior (IWB). Self-administered questionnaire forms were distributed to 700 employees in 30 five-star hotels. Total forms 577 were received representing a response rate of 82.42 %. There were 157 forms not valid hence, they were excluded. So, 420 forms were valid for further analysis. Data were analyzed using the partial least square (PLS.3) technique. The findings of this study inferred a positive relationship between PIS and IO. In addition, the findings also indicate that employees’ IWB is considered a partial mediator factor in the relationship between PIS and IO. Finally, the findings have profound important implications. The study recommended that the hotel management should enhance the individual interests of the employees and their creative abilities through the development of some administrative and organizational strategies that aim to encourage employees to generate and develop new ideas and achieve the desired results by allocating the necessary resources e.g., appropriate budget, sufficient time, advice and accurate sharing of information As well as appropriate rewards and incentive link to performance. The study also recommends that hotel management establish an innovation sponsorship committee to which employees with new ideas can apply to obtain specific budgets for building prototypes, conducting market research, or other processes necessary to develop and implement these new ideas.

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