Developing a New Model for Evaluating Training and Capacity Building Outcomes in the Hospitality Industry

Updating employees’ skills and knowledge through continuous training and capacity building are becoming vital for any hospitality organization to remain competitive.  Large amounts of resources are invested in training, however the results of such investment rarely evaluated by hospitality organizations due to the difficulty involved and the lack of valid and practical evaluation models. The purpose of this study is to present a new model for evaluating training and capacity building outcomes in the hospitality industry. The study tested the model with data collected using questionnaire from 203 hotel employees who participated in a training program aimed at improving competitiveness of the hospitality sector in the Red Sea Governorate. Structure equation modeling (SEM) was used to test the hypothesized relationships in the proposed model. Results of SEM confirmed the existence of a positive impact of capacity built during training on the organization, customers, employee and policy. The developed model offers a useful tool for conducting evaluations of training and capacity building activities in the hospitality industry.