A proposed vision for employing internet of things (IOT) technologies in museums to improve the tourist experience and promote smart tourism in Egypt ( a case study of Abdeen Palace Museums)

Document Type : Original Article

Authors

1 Lecturer at East Port Said University of Technology, Faculty of Hotel and Tourism Services Technology

2 Lecturer at the Higher Institute of ALalson for Tourism and Hotels, Department of Tourism Studies

Abstract

Global tourism has undergone a remarkable transformation in recent years thanks to the use of smart technologies. Tourists are now seeking more interactive and personalized experiences within tourist destinations, including museums. As Egypt seeks to develop its historic museums, such as the Abdeen Palace Museums, the need to integrate modern technologies such as the Internet of Things (IoT) within the vision of smart tourism emerges to enhance the visitor experience comprehensively. Accordingly, this study aims to examine the impact of using IoT technologies on improving the dimensions of evaluating the tourist experience within museums: cognitive stimulation, emotional interaction, clarity and ease of understanding, immersion and integration, comfort, and perception of aesthetics, inspired by the developed MEUX model. The aim is to provide practical recommendations for museum management on the effective application of IoT technologies, focusing on the Abdeen Palace Museums in Cairo as a case study. The study relies on the descriptive analytical approach, and data was collected through a questionnaire directed to a sample of (160) tourists to the Abdeen Palace Museums. The results of the study showed that the six dimensions inspired by the MEUX model represent an effective analytical tool in designing and evaluating smart visitor experiences, and can constitute a scientific reference for building practical visions for digitizing museums in line with the trends of digital transformation and Egypt's Vision 2030. The study recommends a smart IoT-based network in Abdeen Palace with sensors, interactive screens, and high-quality internet to improve visitor management and experience.

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